Hey, pretty ladies! Before even starting this post, let me tell you one thing, you are going to see magic when you scroll down. Yes, pure magic is the term that you will see because this post is all about Anita Dongre, her new traditional wedding collection and of course about her 1000 sqft flagship store at New Delhi, India. This post is just about fashion, style, elegant dressing and of course magic of Anita Dongre. So scroll down!
Anita Dongre is one of the reputed and most well-known fashion designers in India. She is the founder of AND Designs India Limited, which is now known as House of Anita Dongre. She is the face of traditional wear in India and has always included heavy Rajasthani embroidery in her works. She is a woman of matter and that shows in her clothing trend. This lady has everything under her kitty – AND for western outfits, Global Desi for bohemian fashion, grassroots for organic fashion and obviously, Timeless, her gorgeous bridal wear collection. She excels all and now she has even started her flagship store in Delhi which is a whopping 1000sq ft big.
Anita Dongre’s flagship store in Mehrauli, a posh area in South Delhi has surely attracted eyeballs. Everything in the store, from interiors to design, is elegant and traditional. Just look at the clothes and you will be awestruck!
Anita Dongre’s collection is surely not limited to women alone. Men can also have a taste of her fashion creations and she has a beautiful range of designs for Sherwani, suits, kurtas, exclusively for men. Her designs define her persona, her elevated style sense and her connection to traditional Indianness.
The collection of Pink Lehengas is so beautiful that every girl wants to have one in their wardrobe. This particular range captures a girl’s favourite colour – pink with so much poise. Look at these beauties, don’t you feel like owning one? I also do
Not only Lehengas just for the bride, there is something for everyone, for every taste. The bridesmaid can also wear some of the collections in Orange and Yellow to compliment the bride. The collection is certainly not over the top but heavy and royal in their own sense.
Even colours have their own way in her collection. She has every colour to suit every personality. If you are not among them, who love pinks and oranges and prefer sticking to muted colours and blues, then also you don’t need to worry! She has an amazing collection of subtle and dark colours that will make you a diva in the wedding.
And if you are looking for a couple dress that can be the evening’s attraction, then this place is for you. On your sepcial D-Day, dress up accordingly. A lehenga or saree for the bride and one sherwani or kurta for the groom that are designed to be worn together. A couple who gets dressed alike, have minds alike! Well, this is my creation!
Don’t miss the groom’s collection! It will surely will make you look handsome and your wife jealous.
And before introducing the star of the show, just pause a moment and look at the interiors. This is so royal, so luxurious. Pure Rajasthani style and some great designs, what else can you ask for?
And here comes the star of the show! Look at this one. I mean this is every girl’s dream of wearing on her D-Day. This red lehenga embroidery symbolises traditionality and Rajasthani heritage, which is the forte of the classic creator Anita Dongre. No wonder why she named her bridal collection Timeless!
Anita Dongre is a class apart. You can’t ignore this collection or give a blind eye to it. She is like a cult classic film, the more you see, the more you want to see! She is one of the gorgeous creators and human beings to be found in the fashion industry. Surely she is timeless like her collection! Hats off to this queen of fashion.
Check out my post on meeting Sabyasachi and visiting his showroom