Forest Essentials Unveils Its New “Rupam Collection”


Forest Essentials unveils its new “Rupam Collection” 

Denoting ‘Natural Beauty’ in Sanskrit, ‘Rupam’ is the latest collection of facial and body skincare products by Forest Essentials. The new range, yet another revelation of natural beauty and Skincare as defined in Ayurveda, includes:

  •     1) Rupam Facial Cleansing Paste  – INR 1350/-
  •     2) Rupam Body Cleansing Paste   – INR 1975/-
  •     3) Rupam Hydrating Body Milk      – INR 1225/-
  •     4) Rupam Luxury Butter Soap        – INR 395/-


Rupam Collection

Forming the central core of all formulations, are the most precious ingredients of Pistachio and Jaggery. A unique combination, Pistachios and Jaggery along with other Ayurvedic herbs and natural vegetable butters, form highly potent skincare products rich in nutritive, antioxidant and moisturizing properties. Other than providing precious hydration to the skin, these fine ingredients also protect the skin from the harmful effects of free radicals.

Jaggery is known in Ayurveda as a magical ingredient. It is a concentrated form of sugarcane juice without the use of any kind of synthetic additives or preservatives. Containing large amounts of several minerals, proteins and vitamins, it is a “natural” sweetener which also possesses high nutritive and medicinal value. The varied minerals and vitamins of Jaggery attract moisture to the skin, making it healthy and smooth.

Pistachios contain a rich source of several phyto-chemical compounds attributed for their highly nutritious and excellent antioxidant activities. Containing Vitamin E and related B-complex groups of Vitamins such as Riboflavin, niacin and pantothenic acid to name a few, Pistachio helps in maintaining the integrity of cell membrane and retains natural hydration for even toned texture of the skin.


Product descriptions



Ingredients: Organic Sweet Almond Oil, Ketki Pushp, Pistachio Nut Paste, Almond Seed Paste, Shea Butter, Fresh Jaggery, Kaolin Clay, Orange Peel Paste, Cardamom Extract

Rupam Facial Cleansing Paste

Directions for Use: Smooth a small amount over damp skin to cleanse gently. Rinse well. For best results follow with a Forest Essentials chilled Facial Toner to seal moisture in the skin.



Ingredients: Paste, Organic Jojoba Oil, Goats Milk, Shea  Butter, Organic Jaggery, Vegetable Glycerin, Orange Peel Paste, Honey, Gotu Kola Extract, Cardamom Extract, Kaolin Clay, Vetiver Extract, Spring Water

Rupam Body Cleansing Paste

Directions for Use: Use in the shower on damp skin to cleanse gently. Massage all over body. Rinse well. Follow with Forest Essentials Hydrating Body Milk.



Ingredients: Organic Coconut Oil, Organic Palm Oil, Pistachio Nut Paste, Cold Pressed Organic Almond Oil, Cold Pressed Organic Apricot Oil, Orange Peel Paste, Kokum Butter, Beeswax, Jaggery Paste, Anantmool Extract, Ashwagandha Infusion, Vitamin E, Guggul Extract, Spring Water

Rupam Hydrating Body Milk

Directions for Use: For best results massage gently into the skin after a bath or shower to hydrate and seal moisture in the skin.



Ingredients: Sweet Almond Oil, Bahera, Pistachio Nut Paste, Organic Black Sesame Paste, Almond Seed Paste, Jaggery, Orange Peel Paste, Kokum Butter, Cane Sugar, Anantmool, Sea Salts, Cardamom Extract

Rupam Luxury Butter Soap

The products are available at :

  • Pune
  • Bengaluru
  • Chennai
  • Hyderabad
  • Jaipur
  • Ludhiana 
  • Mumbai
  • New Delhi

About the Brand

Forest Essentials is an authentic traditional yet luxurious Ayurvedic skin care Brand with its foundations in the ancient science of Ayurveda. A pioneer in the Luxury Ayurveda segment, today it has become the quintessential Indian Skincare Brand where age old secrets of youth and beauty, have been brought to life through pain-staking research and made available to modern day customers. It is probably the only Brand in the fine quality niche, that does the complete backward integration of its products from its origin to its sale in a Company owned store.

In the year 2008, Estee Lauder and Forest Essentials formed a strategic partnership where Estee Lauder Group acquired a stake in the Company, making Forest Essentials the first Indian Brand in their prestigious roster of global players. The company has expanded the repertoire of its offerings in the Facial care, Body care, Hair care, and Wellness categories. Forest Essentials is also the leading supplier to the majority of the luxury hotel chains in India including The Taj and The Oberoi Group of Hotels. Today, since its inception in the year 2001, Forest Essentials retails from 22 company owned retail stores spread across the country and partners some of its most prestigious Ayurvedic institutions; The Gurukul Kangri University and Rishikul State Ayurvedic College, for Research & Development and a panel of highly skilled Ayurvedic Doctors. 


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  1. i received the rupam cleansing paste sample with my purchase, its basically a scrub, but makes my skin glow, i loved it, it has gr8 fragrance, somwwhat like bhog we get during puja


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