MAC Spring Summer Trend 2012 – Ath-elite


Here’s the 2nd trend of the Spring Summer 2012 Trends collection from M.A.C – Ath-elite !

It’s athletic yet chic… Plumped and pumped… Wet-effect and maxed with moisture: skin this season is all about a dewy, sporty, spa-fresh feel. It’s near to naked but certainly not raw — the new complexion is about perfection that’s elite in its amplification of health and hydration: a focus on skincare and plenty of ‘pre and post production’ on base is essential.

MAC Spring Summer Trends 2012

“This is a beautiful, glowing, no-makeup look with a more sporty and real feel to it than we’ve seen in the past: there’s definitely nothing relevant about a full-coverage base this season,” confirms Diane Kendal, doyenne of an ‘apparently effortless’ nude look. “Take a heavy foundation and add all these wet highlights and it goes into ‘alien’ territory,” agrees Sam Bryant. “You want base to look perfect, but still very sheer and youthful.”

MAC 2012 Spring Summer Trends

How to achieve it? “It’s all about what you put underneath or on top of a foundation now,” explains Terry Barber. “Priming it, spritzing it, buffing it, moisturizing it, massaging it to give it a super hydrated feel.”

Highlights and gloss are back in a big way, too. “We’re quasi not powdering at all this season…or, if we are, there are so many wet highlights added that the effect is still utterly about sporty, plump skin,” says Lyne Desnoyers. Cue a rise in highlighting with imperceptible flesh — akin Metal X tones and skin-twin shades of Cream Colour Base, which retain a real skin quality superior to the more synthetic effect of Gloss Texture. “Think of it as hyper-highlighting,” says Terry Barber.

MAC Spring Summer 2012 Trends

While a sportive skin is the canvas, a streamlined detail matters too: add an energetic strength and sophistication to the look with a full (but not heavy or masculine) straighter, squarer brow that’s deepened without being drawn-in. Or think linear on the eye, adding structure and dimension to the face with a gesture of liner. Stripped back to its main message, this is a trend for simply great, super desirable.


Products used in MAC Spring Summer 2012 Trend – Ath-elite

  • Prep + Prime Skin Compact
  • Chromographic Pencil in NC15 – NW25
  • Shine Mixing Medium
  • Mineralize Charged Gel Emulsion
  • Care Blends Essential Oils
  • Studio Sculpt SPF15 Foundation
  • Mineralize Skinfinish/Natural
  • Fusion Gold Metal-X Cream Eye Shadow
  • Palladium Metal-X Cream Eye Shadow
  • Boldly Bare Lip Pencil
  • Fling Eye Brows
  • Mink Eye Brows
  • Beguile Brow Set
  • Clear Brow Set
  • Mid-tone Sepia Cream Colour Base
  • M·A·C PRO Bone Beige Sculpting Powder
  • Luna Cream Colour Base
  • Pearl Cream Colour Base
  • M·A·C PRO Gloss Texture Story
  • Boot Black Liquid Liner
  • Blacktrack Fluid Line
  • Smolder Eye Kohl
  • Fix+ Spray
  • Lip Conditioner SPF 15
  • Clear Lipglass
  • Dim Lip Erase
  • Hush, Hush Tendertone Lip Balm SPF 12


What did you like most about MAC Spring Summer 2012 Trend – Ath-elite ? 🙂

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